The Evolution of #GivingTuesday

  • Lauren Dodrill
  • November 26, 2020

For the past seven years, Counterpart has had the pleasure of partnering with local organizations in support of their Giving Tuesday campaigns. Throughout these years, we are proud to say we have raised over $1,000,000 in donations. We want to reiterate our sincerest appreciation to all of our many supporters, as well as those who supported both Riley Children’s Foundation and Big Brothers Big Sisters of Central Indiana

For those that don’t know, #GivingTuesday (stylized as “#GivingTuesday” to emphasize the power of social media marketing) is an organized day of charitable giving for causes of all shapes and sizes across the world taking place on the first Tuesday after Thanksgiving every year. Below is a timeline of Counterpart’s #GivingTuesday’s history.

This year, we are “Defending Potential” with Big Brothers Big Sisters of Central Indiana on #GivingTuesday! Join us by helping raise $5,000 to go towards igniting the potential of 50 more children. Thank you for standing with us!

Click here to donate!


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