Who We Are

Counterpart is a custom software development firm focused on tangible impact for organizations. Based in the Indianapolis area since 1993, we’re on a mission to build solutions that fundamentally change the ways in which our clients work.

1993

Year Established

200+

Years of Dev Experience

100+

In-Office Board Games

2,030+

Dozens of Donuts Delivered

9.4

Average Counterpart tenure in years

What We Do

From web applications to complex system integrations to learning management systems—and every data-driven thing in between—we’ve been building custom software solutions for decades. We have a full-stack development team with over 200 years of experience combined.

Our solutions are technology and industry agnostic, meaning we pick the right tool and bring knowledge and experience from other sectors to create and innovate. This allows us to partner with organizations of any size and sector to create impact. As one of Indianapolis’ oldest and most established development firms, our partnerships include Fortune 500 corporations, associations, start-ups, non-profits, and small businesses.

Company History

1993

Counterpart was founded as WDD in 1993 by Alan Wlasuk, John Davis, and Reed Delporte, three former Bell Labs engineers.

2013

Drew Linn comes on board to help transition new owners, Jason, Matt, and Tyler.

2014

WDD changes their take on culture. Adds unlimited PTO, flexible schedule, and no tracked time.

2014

First Counterpart Donut Run on February 14th.

2017

WDD rebrands to Counterpart.

2018

Counterpart makes the move to their new home in Fishers, Indiana.

2021

Drew Linn, CSO becomes co-owner.

2023

Stay tuned!

Counterpart was founded as WDD in 1993 by Alan Wlasuk, John Davis, and Reed Delporte, three former Bell Labs engineers. Since then, WDD evolved from a team of three men in a garage to a group of 20 comprised of full-stack developers, UX/UI designers, project managers, and software testers and architects. In 2013, three longtime team members—Jason Bourg, Matt James, and Tyler Smith—purchased WDD from the founders.

The new partners wanted to emphasize the team’s abilities beyond coding. At the time, the three had a combined 35 years with WDD, and along with others in the company, had honed their expertise as tech consultants and developers with minds for full-business solutions. In addition, they wanted to take on a cause with big impact: youth mentoring. In this way, WDD could pay it forward to the community, and pay homage to the founders who mentored and grew the company.

In 2017, we made a very deliberate decision to rename the company and to redefine WDD’s identity. We wanted a name and identity representative of our process, our work style, our team, and our client partnerships. That meant our identity must evoke transparency, flexibility, candor, and collaboration. And so, on December 6, 2017, we became Counterpart. Though we’ve always led our engagements with a relationship focus, we hope our new identity brings this commitment to the forefront of every conversation.