Client Showcase: Donaide

  • Lauren Dodrill
  • August 12, 2020

We have some amazing clients who are doing amazing things. From building software that helps with Social Emotional Learning in the classroom to creating a tool that helps people create impact with nonprofits. We thought it would be fun to highlight some of our clients by letting them tell their own story. This month, we are showcasing Donaide! Check out our interview with the Founder, Steve Roseman.


I’m sure you have been asked “What is Donaide?” but this time I want to change things up and ask “Why is Donaide?”

Nothing more than helping people connect with nonprofits and nonprofit activities that they want to support. I believe that if you make it easy, people will do more of it. Whether that is money, time, or attending events, I just believe we live in a society that is starting to move more towards making selfless acts for their community a part of their life and I don’t know of a single tool that helps with that.

Tell me about your new foundation.

It is going to focus on mental health. It will be targeting practical things that people can do that are not always related to talking to a mental health professional. This includes small things like meditation, exercise, and volunteerism. You know, it is a fact that when you do something for others, dopamine is released in the brain which makes you feel better. 

Give me the background of Donaide – when it started, where the idea came from, etc.

We started building Donaide in 2015. I just wanted to provide a tool that makes it simple for someone to donate or volunteer. I was in church one day and felt compelled to tithe and I never did because I don’t carry cash or checks and didn’t have anything to fill out, yet I was on my phone taking notes. I thought it would be cool to click a couple of buttons, get my tithe in, and then continue listening. So I just equated that to all of the nonprofit moments where people think “Yeah! I’m going to do that” but they never do because it wasn’t right there in the moment where they could take action on it.

What does success mean for Donaide?

Helping hundreds of millions of people. My goal is just to help people. In order to reach those people, if Donaide could help these nonprofits serve their missions, then we accomplished our goal.

What are some ways your company is different than most?

For one, I personally believe it was designed and built by people who lived it. They didn’t see an opportunity to gain from the nonprofit world. This tool has been built by people who know what needs to be done. Donaide is a platform that allows nonprofits, companies, and people to connect in one place.

What parts of your job do you find most challenging?

Technology haha.

What do you find most enjoyable?

A nonprofit getting a result.

Because you are such a titan in the giving world, what developments on the horizon could affect future opportunities?

It goes back to the concept of making it that simple and that easy for people to interact with nonprofits. For people to be able to see what their support is actually achieving. It is creating more transparency. I personally believe that our platform will change the way the nonprofit world operates. Whether it’s our platform that is the one to be the catalyst or if we are blessed enough to be the company that does it.

This industry has changed drastically over the past five years. What have you seen from inside your company? More specifically in the past up to now. Where do you think the changes will happen in the next five years?

The big thing that I am excited about is watching the organizations that have been built by the current leaders in the nonprofit world make the leap into technology and seeing what young millennials and below are going to do to excel the rate of success in the nonprofit world. I believe that efficient and innovative nonprofits that utilize their young leaders, will double the amount of service to their mission.

How can people stay up to date with Donaide?

Our social media & podcasts are the most relevant. You are able to see all things going on internally. 


Instagram & Twitter: @Donaidecom

Podcast: The DoCast




Posted in Business, Company, General